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Every time a movie studio decides to give a script the green light, they are risking everything. Most of the time, small studios without enough resources are always putting it all on the line. The entire success/failure of a certain title is based on experience and intuitions. While major studios don’t have to face much hassle because of the established star power, small studios and budding directors and producers don’t have the same privilege. For them, they have to get the green-lighting decisions right, or they may be out of the business sooner rather than later.

Increased spending on tickets

As per a report in 2004, with over 4,000 movies being produced each year, about $9 billion was spent on theater tickets alone. Compare that to today’s time, and the number of movies has doubled with over 2000 movies being released in Hollywood, Bollywood, and Tollywood alone. You don’t have to consider any other country.

Major franchises stabilizing the overall picture

At the same time, major franchises are able to draw upwards of $300 million or more in revenue. Thus, box office collection has an important say, and an increasing number of people are heading to theaters to watch movies. This had led to the median to improve from -27.2% ROI range to no profit, no loss. Sure, many titles do end up incurring losses, but the profit margins have increased so dramatically, that cumulatively, the industry is able to bear the brunt.

If you liked what you read so far, keep reading because this review is going to be filled with stats and numbers. Why? Because we’re reviewing one of the most fascinating subs on Reddit called r/boxoffice.

My recent experience on r/boxoffice

The recent post that I upvoted on this sub was regarding Christopher Nolan. Within four hours, the post racked up over 300 upvotes. Herein, u/chanma50 shared an article from variety suggesting that Nolan’s upcoming blockbuster ‘Tenet,’ might be pushed back deeper into 2020 as opposed to its release on July 17. As per Variety, Nolan wants this movie to revive movie theaters and thus won’t take a risk releasing it on the decided date.

About r/boxoffice – Community & Members

r/boxoffice is a community where people can talk about the box office, both domestically and internationally. You can discuss films, box office collections, director’s cut, or any titles’ overall financial details. The community has 93,600 members, out of which 800-1500 members are online at any given time. This subreddit was created on July 3, 2009, and is amongst the oldest cinema-related communities on Reddit.

How to access r/boxoffice?

If you’re already a Reddit member, you can simply type ‘r/boxoffice’ in your search bar and join the subreddit. However, if you aren’t well-versed with Reddit and are not present on the platform. You’ll need to create an account and confirm your email address. Once you do so, you’ll be able to follow subreddits, comment on posts, and even post anything on any of the subreddits.

Moderators of r/boxoffice

With nearly 100,000 members, r/boxoffice falls into a midsize subreddit. Due to the high frequency of posts each day, it’s important that each post follows the community guidelines set by the mods. In order to regulate and ensure smooth functioning, r/boxoffice has nine mods to handle the proceedings. Here’s a list of all the mods on r/boxoffice – ‘Dorkside,’ ‘BunyipPouch,’ ‘StoicRomance,’ ‘NeilPoonHandler,’ ‘chrisychris-,’ ‘mardfet,’ ‘4rollingstock’, ‘AutoModerator,’ and ‘AssistantBOT.’

Why should you follow r/boxoffice?

r/boxoffice is filled with insightful content. You’ll find news and numbers related to box-office from around the world. Want to know what the latest Russo film earned? This is the platform where you’ll find the details. You don’t just find stats and information related to the US alone but also from Germany, Netherlands, and other international markets. So, when Dangal crosses $200 million at the Chinese box office, which is 70 times more than what it earned in India, that’s an amazing stat you’d find on this sub.

Community Engagement

As opposed to the sites that I’ve reviewed recently, r/boxoffice has an amazing interaction ratio. The top 20 posts on any given day are able to attract more than 200 upvotes. The top post managed to garner over 400 upvotes within 3 hours. This number is way ahead of what we saw on animation, entertainment, and gaming related subs. Each post has a considerable number of comments, and the threads are filled with in-depth discussions.

Browsing & Navigation

r/boxoffice doesn’t have many users browsing simultaneously, and thus the platform is stable most of the time. Since most of the content is text and image-based, you can even browse on a stable internet connection. The load time is impressive, and the content is well-sorted, allowing users to prevent wasting their time and finding content that they’re interested in.

Reddit Gold

As impressive as the engagement is on this sub, there’s a severe lack of gold allocation. And it’s understandable that users don’t want to give gold on general information based content that you could easily find on some source website on Google. Unlike r/askme and other creative subreds, r/boxoffice is mostly information-based, and there’s no original content or creativity that can induce the fellow community members to spare some valuable gold.

Box office Resource

A section that I love the most about this subreddit is called ‘Box office Resources.’ Under the essentials header, you’ll find links to ‘Box office Mojo,’ ‘Box Office Pro,’ ‘The Numbers,’ ‘Box Office Report,’ ‘Box Office Theory,’ and ‘World of KJ.’ Using this, you’ll be able to check the forecasts, comparisons, updates, and other interesting aspects of a film’s impact or predicted performance at the box office.

Filter by flair

r/boxoffice has a colorful ‘Filter by Flair’ section. It has six options – ‘Other,’ ‘United States,’ ‘Worldwide,’ ‘The Netherlands,’ ‘Germany,’ and ‘International.’ Overall, it’s cool to have certain flairs, but I find these options underwhelming. Primarily, because if it’s a global community, you should add countries such as ‘China,’ ‘India,’ and ‘Korea.’ Having three countries, and the other three filters marked as ‘Worldwide,’ ‘International,’ and ‘Other’ doesn’t make sense to me.

Important rules you must know before joining r/boxoffice?

If you’re excited to join r/boxoffice, there are certain rules that you must follow. If you fail to comply with the rules and regulations of this sub, you can be permanently banned from this page. So make sure you follow the rules mentioned below:

1. All posts need a region flair

2. Box-office updates should be notable

3. More general news about a movie is allowed if it could have a major box office impact

4. News and analysis of the business of movies itself is allowed

5. Don’t be unnecessary hostile

6. Don’t submit duplicate content

7. Reference your sources using standard links, and use reputable sources

8. Be mindful of potential spoilers

9. Titles should accurately represent the post’s content


I admire the design of this subreddit. The cover and even the minimalistic community icon looks amazing. The header section on this sub has three options – ‘Posts,’ ‘Wiki,’ and ‘AMAs.’ You can use the sidebar to access various features such as filters, knowledgebase, resources, etc.

Most Upvoted Content on this subreddit

1. ‘Avengers: Endgame’ Finally Conquers King of The World James Cameron’s ‘Avatar’ To Become The Highest Grossing Film of All-Time – 11,600 upvotes

2. Congratulations to Anthony and Joe Russo, who join James Cameron as the only directors to make two $2B films! – 7,000 upvotes

3. ‘Star Wars’ Leads Box Office With Disappointing $175.5 Million – 7,000 upvotes

4. ‘Birds of Prey’ Falls to Worst DC Opening Weekend Since ‘Jonah Hex.’ – 6,200 upvotes

5. Mulan remake director says it doesn’t have any songs because ‘’people don’t sing in the middle of a warzone’’. – 5,900 upvotes

Most Upvoted Content 2020

1. ‘Star Wars: Rise of Skywalker’ nabs a “B+” CinemaScore – 5,300 upvotes

2. Quentin Tarantino won’t recut ‘Once Upon a Time in Hollywood’ for China – 4,200 upvotes

3. Disney-Sony Standoff Ends Marvel Studios & Kevin Feige’s Involvement in ‘Spider-Man.’ – 4,200 upvotes

4. Since Batman vs. Superman, every DCEU film has had a lower opening weekend than the last – 3,900 upvotes

5. Sam Raimi confirms that he will be directing ‘Doctor Strange in the Multiverse of Madness’ – 3,800 upvotes


Box office collection does make a lot of difference, and it single-handedly decides the fate of a film or a franchise. However, there are plenty of other elements that help generate revenue for the filmmakers, producers, and studios. These include merchandising, streaming video, VOD, foreign sales, and other distribution channels. At r/boxoffice, you’ll be able to stay up-to-date with all the crucial information regarding your favorite titles.

Likes & Hates:
Informative content
Great interaction
News & Stats
Resource Section
Filter by Flair can improve